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29 Oct 2026

Red Tractor sets out four ways meat and poultry processors can reduce audit burden

Red Tractor is announcing four practical ways meat and poultry processors can minimise their audit burden and reduce duplication, following close engagement with the sector. 

The measures give businesses the option to make better use of existing certification and include opportunities for joint Red Tractor Meat and Poultry Processing (RTMPP) and BRCGS Food Safety assessments, as well as avoiding duplicate traceability assessments. 

Joanna King, Head of Partnerships and Supply Chain Assurance at Red Tractor, said: “We’ve worked hard to identify meaningful ways for meat and poultry processors to reduce audit burden. These proposals, whilst not mandatory, are an important step in making assurance work more efficiently while continuing to deliver the robustness and confidence that sits at the heart of Red Tractor.

Meat and poultry processors who want to discuss which option may be appropriate for their business can contact Amy Panton, Technical Manager, Supply Chain Assurance (Meat & Poultry) at Red Tractor:

1. Joint RTMPP and BRCGS assessments

Opportunities to reduce audit burden through joint assessments are available where a business holds BRCGS Food Safety and RTMPP certification with the same certification body. Red Tractor will contact all RTMPP members to advise of the opportunity and where applicable, explain to businesses currently using different certification bodies how they could benefit from this option. 

2. Avoid duplicating traceability assessments

RTMPP members who are also Red Tractor licensees and who receive joint Red Tractor and BRCGS Food Safety assessments can now opt out of the Traceability and Integrity module assessment within the Red Tractor scheme under certain conditions where there’s duplication. 

3. Reduce the frequency of Red Tractor Traceability Challenges

RTMPP certified sites who are also Red Tractor licensees, can reduce the frequency of their Traceability Challenge from annually to once every two years. 

To be eligible, sites must: 

  • Be part of a Red Tractor licensed group
  • Have a joint unannounced BRCGS and RTMPP assessment and achieve a BRCGS grade between AA*–B*
  • Give Red Tractor permission to view their BRCGS report; and
  • Have no BRCGS non-conformances relating to traceability. 

4. Review pork scheme certification

Red Tractor has removed the requirement for pork licensees to be certified against certain BMPA Quality Pork Charter modules, and equivalent RTMPP pork quality modules. This move gives Red Tractor pork licensees the choice to reduce their number of assessments whilst continuing to maintain assurance criteria. 

John Powell, CEO of British Meat Processors Association (BMPA), said: “Reducing duplication and audit burden in assurance is something the meat processing sector has been keen to see. We have worked closely with Red Tractor to align assessments and recognise where existing certification already provides the necessary assurance, helping to make the process more efficient for businesses. We very much welcome the practical steps that Red Tractor is taking in this direction and look forward to continuing our work with them on this important issue.” 
 
Richard Griffiths, Chief Executive of British Poultry Council (BPC), said: “Assurance needs to work for businesses as well as providing confidence across the supply chain. The options provided by Red Tractor recognise the significant requirements poultry meat processors already meet and offer a more practical approach to managing assurance assessments.” 

06 Oct 2026

‘There’s no such thing as just a farmer’: Red Tractor launches film championing British farms

Red Tractor has launched a new farmer-led short film celebrating the skill, hard work and pride behind British food.

Released on 6 October, Proud to Farm recognises the contribution of more than 40,000 farmers and growers assured by Red Tractor. It follows months of unusually hot, dry weather that has put pressure on food production and impacting all farming sectors.

Proud to stand behind farmers and growers

Paul McLaughlin, Chief Executive of Red Tractor, says: “British farmers and growers are producing food against an incredibly challenging backdrop, and we believe their contribution deserves to be recognised and championed.

“We want to make the skill and care that goes into producing British food more visible to consumers and show farmers and growers that we are proud to stand behind them.”

Featuring real farmers and growers working to Red Tractor standards, Proud to Farm reflects both the difficult and rewarding days of producing food, and the moments that make the hard work worthwhile.

The short film also highlights the many roles farmers fulfil, with farmers featured describing themselves as food producers, business owners, mechanics, crop specialists, livestock experts and custodians of the countryside.

Recognising the responsibility in maintaining high standards

Its central message is that there is no such thing as ‘just a farmer’, recognising the responsibility involved in maintaining high standards and producing food for the nation.

Red Tractor assurance covers around three-quarters of UK agricultural production, with the logo appearing on more than £18bn worth of food and drink.

Earlier this year, Red Tractor’s 2026 Farmer Sentiment Survey found the majority of farmers believe assurance schemes play an important role in building consumer confidence, with many calling for Red Tractor to do more to champion assured British food and strengthen understanding of the standards behind it.

In August, Red Tractor worked with young farmers in British high streets to explore consumers’ understanding of farming, food production and product labelling.

Strengthening understanding and trust in British food

Mr McLaughlin says: “We know there is still a gap in understanding around how food is produced, but there is also a real sense of pride in British food and the farmers behind it.

“If this film helps more people understand the skill and commitment behind British farming, and builds confidence in the food our farmers produce, then it has done what we set out to achieve.”

NFU Deputy President, Paul Tompkins says: “British farmers and growers work incredibly hard to produce high-quality food while running businesses, caring for livestock and managing the countryside.

“We are extremely proud of the skill, commitment and dedication shown by everyone working across our sector, which is being recognised and celebrated in this film, with our farmers and growers at the heart of telling the story of British farming.

The full Proud to Farm film can be watched at: https://redtractor.org.uk/proud-to-farm/

01 Oct 2026

Could your business be getting more from the Red Tractor Checkers & Services?

From supplier approvals to traceability exercises and audits, assurance-related decisions can arise daily. In a fast-moving supply chain, being able to find the information you need quickly and accurately matters.

That’s why Red Tractor Checkers & Services is here to help:

  • A single source of assurance and licensing information
  • Live data to check and verify assurance
  • Check historical Red Tractor status of suppliers
  • Track suppliers and businesses with automated emails

Food fraud remains an issue for the industry at large, with researchers estimating its costing the UK economy up to £2 billion every year. Red Tractor is committed to helping assured food businesses strengthen confidence in their supply chains. By making assurance information more accessible, Checkers & Services provide an essential layer of visibility that helps businesses make informed decisions and demonstrate their commitment to sourcing assured British food.

Live data

Used across the supply chain by licensees, retailers, Traceability Challenge assessors and Red Tractor teams, Checkers & Services is a free-to-use, up-to-date, single source of assurance and licensing information, helping users verify the assurance status of Red Tractor members and whether their suppliers hold a valid Red Tractor Licence (where required).  With information continuously updated, users can access the information without spending time manually checking certificates, which can risk being out of date.

Check historical compliance

Checkers & Services isn’t only useful for what’s happening today. One of its most valuable features is the historic date-check function, which allows users to verify suppliers and sites at specific moments in time, as far back as 2012. This provides a key source of information for those wishing to trace back-to-farms on historically packed products.

Track suppliers and businesses with automated emails

For an even more proactive approach, businesses managing larger supply networks can use the Red Tractor Tracker services forautomated email alerts regarding any change in the assurance status of their tracked suppliers and businesses. This paid-for service is an investment that could save hours of time performing manual checks.

Get help getting started

Haven’t used the Checkers & Services before and want to learn more? Feel free to contact our Supply Chain Assurance team who will be happy to organise a personalised training for you and your business.

30 Sep 2026

More than a logo: the value behind your Red Tractor licence

Every day, farmers, growers, producers and retailers work together to deliver food that people can buy with confidence.

As the UK’s leading whole supply chain assurance scheme, Red Tractor plays an important role in that journey, helping food businesses demonstrate high standards and strengthen trust in British food.

Being a Red Tractor licensee means more than meeting a specification. It means being part of a network which helps businesses source with confidence, meet customer expectations and connect British food businesses with opportunities across the supply chain.

From processors and packers to wholesalers, traders and food service operators, Red Tractor licensees represent the very best of British food and drink production. As part of that network, partners benefit from a range of advantages.

Access to market

All major UK retailers use Red Tractor standards as part of their buying specifications, while many leading foodservice operators, restaurant chains and wholesalers also specify Red Tractor assured products. This is often demonstrated through the use of the Red Tractor logo on product packaging, websites and marketing materials.

However, even where the logo is not displayed, customer specifications or codes of practice that reference Red Tractor have helped guarantee a supply of assured British produce, while providing licensees with a recognised means of demonstrating due diligence to their customers which enables them to supply into markets.

Reassurance for all

A Red Tractor claim reassures businesses, customers and consumers that a product is British, traceable and responsibly produced. Any food business making such a claim must hold a Red Tractor licence. Our claim definition covers more than use of the Red Tractor logo. It also includes references to Red Tractor in customer specifications, on an end customer’s website or in other product information. Licensees should therefore declare all products that meet the Red Tractor claim definition as part of their licence application, whether or not the logo is displayed.

Greater sourcing capacity

Red Tractor’s reach matters. Through its scheme and its partner schemes, around 75% of UK agriculture is assured, providing licensees with significant sourcing capability and helping businesses secure assured supply at scale.

Industry expertise and support

From communications guidance to crisis management assistance, Red Tractor works alongside licensees to help protect and enhance business reputation should an issue occur within the supply chain.

Robust standards in food and farming

Our standards cover animal welfare, food safety, traceability and responsible production. Food and drink produced under the Red Tractor licensing scheme is produced to some of the most comprehensive and respected standards in the world, all backed up by our Traceability Challenge Programme.

22 Sep 2026

Red Tractor opens Beef & Lamb and Dairy Standards Consultations

A six-week consultation has opened for farmers and wider industry stakeholders to have their say on proposed changes to Red Tractor’s Beef & Lamb and Dairy standards.

Delivering practical improvements to assurance

The consultation period is an important opportunity for farmers to consider what the proposed changes would mean in practice on their farm, and for vets, advisers and others across the industry to assess whether the proposals are clear and workable.

John Dracup, chair of the Beef & Lamb Sector Board, says this process follows Red Tractor’s commitment to deliver practical improvements to assurance.

“We want to hear all points of view, but particularly those of farmers,” he says.

“No two farms are the same, so it’s important we hear from a range of businesses. If something is unclear, or there’s a more practical way of demonstrating compliance, we want to know.”

A farm-specific approach

The sector specific Technical Advisory Committees, made up of farmers, vets, processors, retailers and other industry representatives, have reviewed every audit point line by line against set criteria.

Their subsequent proposed changes have also been scrutinised by the Beef & Lamb and Dairy Sector Boards and considered by Red Tractor’s Standards Committee. Representatives of all these committees have reached consensus on the proposals now being put out for consultation.

Key changes across both schemes include fewer prescriptive audit points and a more farm-specific approach to livestock health planning, including an annual review focused on each farm’s health priorities and an agreed action plan.

By consolidating and reordering requirements and removing prescriptive detail where it does not add value, the proposals reduce the requirements for Beef & Lamb by one third, and for Dairy by one quarter.

For Beef & Lamb, the proposals include a small number of additional requirements on practical welfare and resilience, covering extreme weather, feed safety, disease planning, nutrient management and housing.

For Dairy, alongside the changes shared with Beef & Lamb, proposals include a new code of conduct on animal care and handling, plus recommendations on cow comfort, environmental enrichment and foot-trimming competence.

Making standards clearer and more practical

By aligning the Beef & Lamb and Dairy standards, farmers in England assured for both dairy and beef will benefit from a significant reduction in duplication between the two sets of standards.

Tim Lock, chair of the Dairy Sector Board, says: “The aim is to make the standards clearer and more practical.

“In most cases, what’s expected of the farmers remains the same, but should make preparation for assessments and demonstrating compliance easier.

“Importantly, the proposed changes also ensure that standards continue to deliver confidence in the market.”

A genuine opportunity for farmers to shape what comes next

Feedback will be reviewed by the Beef & Lamb and Dairy Technical Advisory Committees and Sector Boards, which will consider the feedback before confirming which of the proposals move forward.

Mr Lock says: “This is a genuine opportunity for farmers to help shape what comes next.”

Alongside the standards review, Red Tractor is also reviewing how assessments are carried out, including assessment cycles, what is checked, and how technology can support the process. These changes have the potential to deliver further efficiencies while maintaining rigour, and will be shared as the work develops.

The consultation period runs from 22 September to 3 November 2026 and is open to all stakeholders. Beef & Lamb and Dairy scheme members can view the proposed changes and respond to the consultation at www.redtractor.org.uk/bld-consultation.

Similar consultations for proposed changes to standards for Combinable Crops & Sugar Beet, Fresh Produce, Pigs and Poultry will follow later in the year.

David Barton made an important contribution to the Beef & Lamb standards review through his role at the NFU, and Red Tractor would like to recognise his commitment to the sector.

14 Aug 2026

Love British Food and Red Tractor join forces to champion British food and farming

Love British Food has welcomed Red Tractor as its Lead Assurance Partner for 2026, bringing the two organisations together to champion British food and strengthen demand for assured British produce within the foodservice, retail and public sector.

A strong case for sourcing British food

The announcement comes as Love British Food marks its 25th anniversary and responds to a clear message from farmers of the important role Red Tractor plays in helping to champion the value of British food and farming.

By connecting the influence of both organisations, the partnership aims to make a stronger case for sourcing British food across the supply chain.

For consumers, this collaboration seeks to improve understanding of the rigorous standards and provenance behind assured British food. For buyers, caterers and retailers, it aims to support informed sourcing decisions.

Amplify support for British food and farming

Alexia Robinson, founder of Love British Food, said: “British farm businesses need wider industry ambition to translate into meaningful commercial action.

“This partnership brings together the reach of both organisations across food production, foodservice, retail and consumers to amplify support for British food and farming. Linking Love British Food and Red Tractor has to make sense for British food and farming.

“We are stronger working together. Aligning our activities will make the case for British sourcing more effectively and encourage that commitment to be reflected in menu and purchasing decisions and tender specifications. Working with Red Tractor gives us the opportunity to connect the promotion of British food with the independently assured standards that underpin it, helping buyers source with confidence.”

Growing consumer understanding

Paul McLaughlin, Chief Executive of Red Tractor, said “British farmers, growers and processors work hard every day to produce food to high standards, and they deserve to see that recognised throughout the supply chain.

“With every major retailer and many food service companies in the UK already specifying Red Tractor assurance in their sourcing policies, and the logo recognised by three quarters of UK consumers, we want to do more to grow consumer understanding of the logo while creating new opportunities for assured businesses throughout the supply chain.

“This partnership is a great opportunity to amplify support for British food and farming.”

This partnership will also strengthen activity in the build-up to British Food Fortnight, which runs from 26 September – 11 October 2026, with both organisations using their combined networks to encourage more farmers, growers, producers and caterers to take part and showcase the breadth and value of British food.

16 Jun 2026

British consumers trust UK food more than other regulated institutions, new research finds

The 2026 Trust in Food Index reveals high and stable confidence in British food and farming, alongside a significant gap in consumer understanding of how it is produced.

UK consumers have more confidence in British food than in any other institution measured, according to Red Tractor’s 2026 Trust in Food Index, conducted by YouGov with a nationally representative sample of 3,514 UK adults.

94% say they trust UK food, a figure that has held consistently high since the Index launched in 2021 and which now leads all other institutions tested. NHS care fell from 90% to 88% since 2024; tap water from 90% to 85%; gas and electricity suppliers from 77% to 69%; local government services from 90% to 83%. Trust in UK food was the only category to increase since 2024, rising by one percentage point.

Doubts about imports and food security

Consumer confidence is, however, notably weaker when it comes to imported food. More than a third (37%) say they are not confident that imports meet UK standards, and a majority (53%) believe products that fall short of UK welfare rules should be banned. Trust in British farmers is high at 80%, but nearly half of consumers (49%) doubt whether the UK could produce enough food to sustain itself, with 18% expressing no confidence in domestic food self-sufficiency at all.

Assurance certification growing as a trust driver

When asked what makes them trust UK food, consumers pointed most consistently to three factors: freshness, UK origin labelling, and assurance certification. Of these, third-party assurance has seen the sharpest growth from 54% in 2022 to 74% in 2026.

Richard Cattell, Director of Market Development at Red Tractor, said: “Consumers want independent verification, not just claims, and they actively look for proof that standards are being met. The growth in trust for assurance certification demonstrates that shoppers are taking a more informed approach to their purchasing decisions, and Red Tractor plays a vital role in delivering that reassurance every day.”

High trust, low understanding

The research also identifies a significant tension. Despite high overall trust levels, 93% of consumers say they lack understanding in at least one aspect of food production, and 87% report experiencing confusion at the point of purchase.

Philippa Wiltshire, Deputy CEO and Director of Standards and Operations at Red Tractor, said: “Trust matters, but it is not enough on its own. If consumers are going to back British farming, they need clearer understanding of what sits behind the food they buy and the standards farmers work to deliver every day.”

What Red Tractor is doing

Red Tractor’s 2026 consumer campaign will focus on educating shoppers about food labelling and what assured standards mean in practice. The organisation is partnering with young farmers to help address common misconceptions about how British food is produced.

Jo Miller, Director of Communications and Engagement at Red Tractor, said: “This research shows that consumers genuinely value British farming and the standards behind it. But it also shows how much work remains to turn that trust into confident informed purchasing decisions. Red Tractor is committed to making that story more visible.

Paul Tompkins, NFU Deputy President, said: “Our farmers work hard and are rightly proud of their world leading production, environmental and animal welfare standards. It’s great to see the findings in this report clearly demonstrating that the British public retains a deep-rooted trust in sustainable homegrown food.

“The report also highlights a lack of confidence on standards of imported products. This is why we continue to call on government to introduce a robust system of core production standards that must be met by both domestically produced and imported food to be sold in the UK.

“While the Red Tractor logo continues to serve as a beacon of reassurance for shoppers, our farmers must also feel valued and supported by the assurance schemes that govern them. The NFU will continue to work constructively with Red Tractor, developing the Farm Assurance Review recommendations, to ensure that standards remain practical, add clear value to farming businesses and do not impose unfair bureaucratic burdens on producers.

“Maintaining public trust is absolutely vital. It requires continuous dialogue and transparency throughout the whole supply chain in order to build a resilient and thriving industry, so we can continue producing high-quality food for the nation.”

The Trust in Food Index is an annual YouGov study commissioned by Red Tractor and Grounded Research, surveying more than 3,500 UK adults. Now in its sixth year, it is one of the UK’s most comprehensive surveys of public attitudes to food, farming and food standards.

12 Jun 2026

Collaboration and resilience: Festival of Fresh 2026

The UK fresh produce industry came together at Festival of Fresh 2026 on 10th June, hosted by G’s at their HQ in Barway, Cambridgeshire, for a day of insight, inspiration and connection across the sector.

Founded in 1952, G’s is one of the UK’s leading fresh produce businesses and Red Tractor licensee for a selection of their salads.

Established as one of the UK’s key industry gatherings, the event brought together growers, suppliers, retailers and innovators to explore the opportunities and challenges shaping the future of fresh produce.

A sector navigating change

Opening remarks from G’s chairman, John Shropshire and CEO Guy Shropshire, set the tone for the day, with resilience emerging as a central theme in an increasingly complex operating environment. From supply chain pressures and labour availability, to rising energy costs and regulatory change, panels discussed the sector’s challenges openly and honestly. Discussions also highlighted the growing role of collaboration between industry and government, with speakers sharing perspectives on investment, domestic production and supply chain stability.

Strengthening the standards

Red Tractor’s Fresh Produce Technical Manager, Sam Trevey, set out how the assurance scheme is evolving to meet the sector’s changing needs. A key mention was the new leafy salads add-on – introduced in response to recent industry challenges – to strengthen food safety and raise standards across the board. With a full, line-by-line review of the fresh produce standards now underway, he also emphasised the importance of industry input, with stakeholders being actively encouraged to share feedback ahead of a formal consultation later this year. An updated version of the standards is expected in 2027.

Bringing the industry together

Red Tractor’s Sam Trevey speaking at Festival of Fresh

Beyond the speaking sessions, Festival of Fresh delivered what it is best known for: bringing people together across the full supply chain, to network and share knowledge. G’s also hosted impressive tours of their baby leaf packhouse and farm, giving delegates a behind-the-scenes insight into the packing, planting and harvesting processes at their Barway site.

The day also recognised standout achievements through the Festival of Fresh Awards, celebrating innovation, sustainability and excellence across the industry.

13 Mar 2026

Red Tractor appoints new Chief Executive

Paul McLaughlin has been appointed Chief Executive of Red Tractor, the UK’s largest food and farm assurance scheme.

Paul McLaughlin has a distinguished career spanning food, farming and assurance. He started out in food manufacturing, working with Mars and The Coca-Cola Company before becoming the inaugural Chief Executive of Scotland Food & Drink where he brought together producers, processors and retailers. As Managing Director of fresh produce business, Scotty Brand, he oversaw the supply of a wide range of products including potatoes, carrots, fruit and meat to the UK’s major grocery retailers. He has also held leadership roles at the Building Engineering Services Association and most recently at the Rail Safety & Standards Board where he led the transformation of a major assurance scheme.

A scheme that works hard for farmers and growers

Talking about his appointment, Paul McLaughlin said: “British farming is the backbone of our food system, and the farmers and growers who meet the Red Tractor standard deserve a scheme that works as hard for them as they work for us. I want Red Tractor to be something that farmers can be genuinely proud of and that retailers and consumers trust completely. I’ll be doing a lot of listening first, and then getting to work.”

Alistair Macintosh, Chair of Red Tractor said: “Paul brings a unique blend of experience working within food, assurance and multistakeholder organisations. He really impressed the interview panel with his considered and strategic approach to leadership and demonstrated the dynamism needed to drive continued improvement at Red Tractor. I very much look forward to welcoming him to the Red Tractor team.”

Joining Red Tractor at a pivotal time

Paul’s appointment follows a comprehensive, open recruitment process and was ratified by Red Tractor’s Board of Directors on 13 March 2026. He joins Red Tractor at a pivotal time for the organisation as it continues to review its standards and deliver its vision to be the pride of British food and farming.  

Paul will take up the role on 5 May, enabling him to work alongside Red Tractor’s outgoing CEO, Jim Moseley, before Jim retires at the end of May.

Paul will join Red Tractor’s Board of Directors, working alongside industry, sector and independent directors representing the full breadth of UK food and farming.

Following the recent NFU elections, Paul Tompkins, NFU Deputy President has also joined the Board to represent the farming unions. He replaces outgoing director, David Exwood.

Read Paul McLaughlin’s answers to questions about what bought him to the role at Red Tractor

12 Feb 2026

Red Tractor awareness reaches 75% following 25th anniversary campaign

Three quarters of UK adults now recognise the Red Tractor logo, according to new consumer research.

YouGov tracking data shows awareness of Red Tractor is at 75% – a 3% increase since January 2025 – putting the scheme marginally ahead of the Lion Mark for eggs at 72% for the first time.

Growing awareness and visibility

Director of Marketing and Commercial at Red Tractor, Richard Cattell, attributes the growing awareness to both the breadth of the scheme, visibility of the logo on packs and the impact of the ‘With you for 25 years’ consumer campaign, which launched in August and is set to reach 46.9 million people by March 2026.

“Red Tractor and other farm assurance schemes play an important role in helping shoppers make informed choices,” says Mr Cattell.

“For over 25 years the Red Tractor logo has been a symbol of safe, traceable and responsibly produced food, underpinned by the efforts of more than 40,000 farmers and growers working to deliver high standards year-round.

“Our new campaign not only celebrates British food but helps to remind consumers why the scheme is trusted by every major UK supermarket,” he adds.

Consistent, trusted marks in shoppers’ minds

“With ongoing questions about the clarity and value of food labelling, achieving this level of consumer recognition demonstrates that consistent, trusted marks can establish themselves in shoppers’ minds.”

Peter Chandley, Head of Quality and Food Safety at Weetabix says: “At Weetabix, sourcing responsibly is fundamental to everything we do. That’s why all the wheat we use from within a 50-mile radius of our mills is Red Tractor assured.

“Assurance plays a vital role in giving us confidence in the safety, traceability and compliance of our wheat supply chain, while also supporting high standards of British farming.

“It provides independent verification right back to the farm, helping us deliver consistently high-quality products to our consumers and reinforcing our commitment to working with trusted UK growers.”

Giving consumers confidence

Red Tractor CEO, Jim Moseley adds: “Given that we’ve only been advertising since the end of 2018 this is a fantastic result.

“Clear, trusted labelling is vital in building confidence in British food, and while assurance schemes cover different products and standards, they share the same goal of giving consumers confidence,” he says.