Angus Soft Fruits
Whether scattered over summer pavlovas or added to breakfast bowls, berries are a staple in UK households – and for more than three decades, Angus Soft Fruits has been growing and supplying the very best of them.
Established in 1994 in Angus, Scotland, the company has grown into a leading berry business that breeds, grows and packs strawberries, raspberries, blueberries and blackberries.
During the height of summer, when strawberries take centre stage at events like Wimbledon, Angus Soft Fruits is working behind the scenes to bring high-quality berries to customers, while continually investing in innovation and responsible growing practices.
Jan Redpath, Technical Director at Angus Soft Fruits, said: “We are proud to be both a Red Tractor licensee and assured grower. Red Tractor plays an important role in helping demonstrate the standards we work to every day, while giving customers confidence in the quality and care behind the berries we produce.”
Angus Soft Fruits is committed to high production standards throughout its operations, as well as ensuring customers can trust the quality, provenance and traceability of the berries they stock.
Berry innovation is another cornerstone of their success. The business has built a reputation for offering a wide range of berry variety, which is carefully selected and developed to deliver exceptional taste and consistency. Central to this is the Ava Berries Breeding Programme, which pioneers new varieties that combine outstanding flavour with robust agronomic performance.
By combining expertise in breeding, growing and packing, they’re able to maintain high standards from farms to shelf, ensuring consumers can enjoy fresh, great-tasting berries throughout the season.
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