Five of Red Tractor’s sector chairs were pleased to meet farmers and growers at the NFU Conference in Birmingham this week. The theme of the conference was building farming’s resilience, with discussions on food security, trade, government strategy, and supply chain resilience.
How assurance can better support farmers and growers
For Red Tractor, this event provided an important opportunity to hear directly from farmers and growers about how assurance can better support them. Conversations covered practical issues, such as assessment consistency, reducing unnecessary bureaucracy, recognising good practice, and ensuring standards remain both robust and proportionate.
The conference also reaffirmed the role that credible, independent standards for British food play in securing markets, building trust and responding to growing demand for homegrown healthy food.
Modernise assurance while keeping farmers at its core
Alistair Mackintosh, Chair of Red Tractor said: “The NFU Conference is a really valuable opportunity to connect with the farming industry and understand current and future challenges. Reoccurring themes of trade resilience, standards, pollution prevention and digital innovation, closely align with Red Tractor’s ongoing work to modernise assurance while keeping farmers at its core.
“The insight, challenges and constructive feedback we received will help inform the next phase of Red Tractor’s development as we work to deliver an assurance scheme that is trusted, fair and fit for the future of UK farming.”