Hypnos & Red Tractor
Assuring quality from farms to mattresses
Did you know that Red Tractor doesn’t just cover assured farming standards for the food and drink on your kitchen table, but also for British wool?
Meet Hypnos, the luxury mattress maker and proud Red Tractor licensee. For over 120 years, Hypnos has been handcrafting beds in Buckinghamshire, supplying homes, hotels and even palaces. Their mission is simple but powerful: to make beds that are socially and environmentally responsible – and of course, supremely comfortable.
But it all begins on the farm. Working with leading wool supplier H. Dawson, Hypnos can trace the wool in their right back to the British sheep farms it came from. This means that everyone in the chain – from the farmers to the wool graders, mattress makers and finally the customer – can be confident that high standards of animal welfare and traceability have been met.
James Keen, CEO, Hypnos: “We value the transparency of where our wool is from and knowing that farming standards for animal welfare and traceability have been respected. At Hypnos, we make a highly bespoke handcrafted product using the very best materials, and it’s important that this key element inside a mattress is British and of high quality.”
Watch the video to find out more!
Jo Dawson, CEO, H. Dawson: “Transparency is at the core of our community. At H. Dawson we go beyond traceability ensuring every wool bale is testament to positive change. This commitment means that customers like Hypnos can be confident in the integrity, provenance and positive impact of every mattress made from Woolkeepers® wool.”
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