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Scheme member logos

Logo usage guidelines

Red Tractor Assurance member logos help certified farmers and businesses demonstrate their commitment to high farming standards. However, their use is strictly regulated.

  • Members must follow the Red Tractor Assurance Scheme Membership Rules
  • Dairy Purchaser Members must adhere to the Dairy Purchaser Membership Rules for:
    • ‘Registered Dairy Purchaser – Part of the Red Tractor Assurance Chain’ Logo
    • ‘Certified Standards for Farms – Dairy Scheme’ Logo
Registered dairy purchaser logo
Certified standards for farms - dairy scheme logo,

Important: Red Tractor logos on food products

  • You hold a Processors and Packers Licence from Assured Food Standards (Red Tractor Assurance).
  • You follow the specific licensing rules for logo usage.

Who can use Red Tractor member logos?

Certified Red Tractor Assurance Scheme members can use the relevant Member Logos for their certified enterprise or activity—such as pig farming, livestock transport, or dairy purchasing.

Where can member logos be used?

  • Stationery (e.g., business letters, invoices)
  • Publicity materials (e.g., brochures, websites)

Members must only use the logo version that matches their certification.

Who can use Red Tractor scheme logos?

Red Tractor Scheme Logos are primarily for use by Red Tractor Assurance on official scheme standards and documentation. However, in some cases, they may be used by:

  • Licensed Red Tractor Certification Bodies
    • Can use scheme logos on stationery and publicity materials.
    • Logos must only indicate the schemes they audit
  • Dairy Purchaser Members
    • May use the ‘Certified Standards for Farms – Dairy Scheme’ logo
    • Use is limited to communications with Milk Producer Members regarding scheme standards

Scheme logos cannot be used for any other purpose.

Cows in a field

Need a member or scheme logo for printing?

Certified standards for farms. -poultry scheme logo
Man inspecting mushrooms
Strawberries